Monica Hemingway - Professional Speaker
Talks and Workshops For Green Industry Professionals
"Monica's talk was really focused. No ramblings. Just great concrete info delivered in a concise understandable manner. Loved the analogies - made things clearer. More people need to hear her speak - she's awesome."
Cristina da Silva - Horticulturist and garden writer
"Monica's talk at New England Grows was one of the best talks I have attended in a very long time. She opened our eyes to the oh-so-important world of websites, email marketing, social media, and so much more. I urge you to attend any talk Monica gives."
Jan Johnsen - Johnsen Landscapes & Pools
September 14, 2018 - ACTC Annual Conference, Prescott, AZ.
Foundations of Online Marketing for Tree Care Companies
Monica Hemingway is a licensed arborist, digital strategist, and industrial psychologist (Ph.D.) – an unusual combination that gives her unique insight into building a green industry business.
Monica has worked in the digital world since 1999 and consulted with some of the world’s largest companies (like Google, Walmart, and Pepsi). As the owner of Hemingway Horticulture, she developed a successful landscape design/install business in a highly competitive market by applying digital strategy within the green industry.
She has been a professional speaker since 1997, with audience sizes ranging from small workshops to 3,000+ and presentations covering such topics as digital strategy, recruiting and hiring, gardening tools and techniques, and leadership.
SELECTED INVITED PRESENTATIONS
TCI Expo, Baltimore, MD - November 2017
Harness the Power of the Internet
International Society for Arboriculture, Western Chapter, San Diego, CA - May 2017
How to Build an Online Presence That Gets Results for Your Tree Care Business (Without Wasting Time & Money on Tactics That Just Don’t Work)
GWA at New England Grows, Boston, MA - December 2016
Stop Focusing on "Exposure", Start Earning What You're Worth
TCI Expo, Baltimore, MD - November 2016
How to Use Your Website To Bring In More Customers.
Connecticut Nursery & Landscape Association Winter Symposium, Storrs, CT, January 2012. Invited to give the same presentation at the Northeast Greenhouse Growers Association Annual Meeting.
Online Strategies to Grow Your Business.
Online presentation given during 2015 and 2016 to various green industry audiences
Dominate Your Market
Interactive presentation given to many garden clubs, with audiences ranging from 20 to 50+.
Gardening Tools: The Good, the Bad and the Ugly
Easy Organic Gardening – December 20, 2015 – invited back for another show in 2016. Recording available here: http://gcnlive.com/JW1D/index.php/archivespage?showCode=11
The Master Gardener Hour – November 29, 2014
Interesting Tidbits ...
Largest audience: 3,000+ at the opening keynote for the Annual Meeting of the National Multiple Sclerosis Society
Most unusual presentation: Keynote address given in Tokyo to an audience of 250+ Japanese business owners, using 3 translators to provide simultaneous translation between English and Japanese