Resources for UNLA Attendees

Articles & Resources

2018 TCIA Professional Communications Award

3-time winner of TCIA's Professional Communications Award for website design, content, and performance.

NOTE: The Local SEO Audit comes with no strings attached! Although I'll ask for your email address (so I can send you the report), you won't be signed up for anything and you won't get any marketing emails from me (unless you sign up for Tree Facts, [OneThing], or The GROWth Report report).

A FREE newsletter for the tree care and green industry describing what's new and relevant in online marketing, what it means for your business, and what to do about it so you can GROW your business

New, interesting, and non-branded photos and tree facts sent to your inbox weekly for you to share on Facebook. We even give you tips for what to say!

Email marketing is still the single most effective way to generate repeat business for your tree service company - but only if it's done right. Grow your list with these handy tips for a wide range of situations.


TUTORIAL: How To Claim & Optimize Your Google My Business Listing

Go to and follow the instructions. Be sure to fill out as many fields as possible and add images for your logo, a cover image, and photos of your work - more is better!

You'll also find instructions in the video tutorial (although be aware that some of the screens will look different and the current process will vary slightly (e.g., Google may ask you to verify with a video of your business premises) - Google likes to change things up!).

Play Video

Maximize Returns From Your Google My Business Listing

We'll take care of everything for you so you can focus on your business

GMB Photos

A simple 3-step process to quickly add photos to your GMB profile - without even having to log in!

  1. We send a text to you (or anyone on your team) once a week (or more often, if desired).
  2. You respond to the text with a photo from your phone.
  3. The image is added to your GMB profile.


Fresh content, including photos, helps improve your visibility, credibility, and number of leads from GMB.

$25/mo + $29 set-up

GMB Listing Management & Optimization

Complete, ongoing management of your GMB listing to ensure accuracy and increase online visibility. Here's what we do for you:

  1. Fully optimize your GMB listing
  2. Respond to your reviews (positive and negative). We'll let you know if there's a negative review you should handle directly.
  3. Create, monitor, and respond to Questions & Answers
  4. Manage your GMB information for accuracy
  5. Create a professionally written 80+ word post with a high-quality image every week.
  6. GMB Photos included

$349/mo + $249 set-up




Harness the Power of Online Reviews to Grow Your Business

86% of consumers read reviews for a local business before deciding whether to contact them.

Will they contact YOU?


Special offer for UNLA's 2022 conference attendees - 10% off the first 3 months.

Contact me directly at to claim this offer.

NOTE: Reputation Builder is offered through my website at Tree Care Marketing Solutions, but it's customized to meet the needs of the green industry as a whole.

Discover [OneThing] Each Week That Will Grow Your Business

Each Tuesday I'll send you [OneThing] you can do online to get more customers and grow your business. No fluff. No BS. Just one simple, actionable tip that will make a real difference to your business.