There are two main providers of email marketing (email list) services – AWeber and MailChimp. You may also have heard of Constant Contact, which is used by many larger companies, but I don’t recommend it because of some limitations with the number of images you can use, storage, and tracking. I use both AWeber and…Read More
Do you have a healthy and growing email list? If not, why not?
If you’re a small business, you need an email list. It’s as simple as that. Without it, it’s hard to even call yourself a business – you won’t stay top-of-mind with customers, it’s difficult to create excitement about your brand or product, and you can’t sell the way you want to.
Even as companies jump onto the social media bandwagon, they carefully manage their email list because it’s the single best way to convert leads into business – online and off.Read More