It seems so simple – take your company brochure, add a few photos and some cool design, put it online using WordPress and voila, a website!
But wait just a minute. Is that really all there is to it? Will that help you get found online, answer questions that potential customers may have, educate them, and convert them into real, paying customers? Nope. Not a chance.Read More
How many times have you looked at a website and thought “What are they talking about?” or “Why am I even reading this?” It’s clear that the website was designed and written with the business owner in mind, not the audience. As a business owner, of course you want to tell everyone all about your one-of-a-kind…Read More
The first question I always ask a potential web development client is “Why do you want a website?” The answers range from “Because people tell me I should” to “I want to sell more shovels” to “I want my business to be seen as the go-to company for irrigation systems.” Three very different answers, and…Read More
What’s the point of your web page? Not the whole site; just that page. It’s a simple question, but many business owners don’t have a good answer. Do you?Read More
Most small businesses will benefit from a website – but only if it’s done right. Here are the top ten things to avoid when building your website, and how to do it right.Read More