Bring in More Business with a Profitable Online Presence
Join the other smart green industry business owners who've learned how to use the internet to get more customers for less money.
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MONICA HEMINGWAY
Specializing in the Green Industry
An unusual combination
Here's why it works >>
“Monica’s efforts greatly increased our online presence with a much more cost effective solution which is yielding better than expected results and best of all its freed me up to grow the business.”
Matt Bartelme, Barts Tree Service – Winner of TCIA’s 2015 Professional Communications Award for his new website built by ITG Multimedia
Blog Topics
FROM THE BLOG
Thought-Provoking Ideas, Jargon-Free Explanations, Actionable Tips
The first question I always ask a potential web development client is “Why do you want a website?” The answers range from “Because people tell me I should” to “I want to sell more shovels” to “I want my business to be seen as the go-to company for irrigation systems.” Three very different answers, and…
Read MoreWhat’s the point of your web page? Not the whole site; just that page. It’s a simple question, but many business owners don’t have a good answer. Do you?
Read MoreLast week a client called me to say “I want you to build me a blog.” Hmmm. OK. Not an unusual request. My response was to ask “Why? What will a blog do for your business?” Silence. I could hear the clock ticking. Finally, after some throat-clearning, he came out with “Well, doesn’t every business…
Read MoreThe other day I was in my local Bank of America branch to cash a birthday check from my aunt. As I waited in line (for over 15 minutes!), I couldn’t help but notice the large signs hanging above each teller station – “Get MORE with Bank of America!” Of the seven teller stations, only…
Read MoreMost small businesses will benefit from a website – but only if it’s done right. Here are the top ten things to avoid when building your website, and how to do it right.
Read MoreThere’s ongoing debate about the roles of branding and search engine optimization (SEO) in growing your online business. One school of thought holds that branding in the internet age is an outdated and limited concept. Being held hostage by a brand, and letting it drive your online marketing program, severely limits your ability to find…
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QUICK READS
What's New & What To Do About It
Citations Are ‘Table Stakes’ for Local Businesses
If you don’t have your citations in order, you’re killing your chances of appearing in the local pack and organic listings in the Google search results.
Read MoreWhy Getting Online Reviews Is Critical
When it comes to online reviews, the biggest deciding factors in whether a consumer will do business with a company are …
Read MoreMajor Change to Google Ads (formerly AdWords) – Use It To Get Better Results
Google recently added an extra headline and description to expanded text ads (there are now 3 headlines & 2 description fields). What does it mean for you?
Read MoreGoogle is Recording Calls From Your Ads
Google will now record a sample of calls to your business from Google Ads that have call extensions enabled. Agree to it or you can’t use call extensions.
Read MoreThe Goal of SEO is NOT to Rank #1
A #1 ranking in the Google search results is completely worthless if your website is not designed to convert that traffic into leads and sales!
Read More"Monica is my 'go to web guru'! She has been an ongoing source of expertise, working quickly whenever I needed her. I can highly recommend her."
Karen Chapman, Le Jardinet
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